Heidts Performance Car Challenge

The Heidts Performance Car Challenge returns May 11-12, 2013 to the famous Autobahn Motorsport Country Club in Joliet, Illinois, under the direction of the American Street Car Series staff (americanstreetcarseries.com). This is your chance to have some fun and sharpen your skills with some of the fastest Pro Touring and Street Cars in the industry at one of the best racing facilities in the country.

Heidts Automotive Group (Heidts, Kenny Brown Performance, and Alston Racing) will kick off the event at their headquarters in Wauconda, Illinois, on Friday May 10 with a participant BBQ and plant tour. Following the tour, participants will cruise back to the host hotel in Joliet, Illinois, near the track to prepare for the weekend's festivities.

Saturday racers will have access to the Autobahn Country Club North Track and test their vehicles and driving skills on the 1.8-mile technical circuit. The Autocross will feature a tight, cone-outlined track as participants race against the clock. As a special added test of driving skill, the Speed Stop Squared Competition-a combination of braking test, drag race, and autocross-is sure to entertain. As a special Saturday-only event, Heidts will offer an Autocross Driving School taught by top Pro Touring level drivers for the first 20 applicants who sign up and desire to attend the school. In addition to Saturday's driving events, a car show will be staged with participants eligible for multiple class awards as judged by top industry builders including the highly coveted Best of Show award.

On Sunday, racers return to Autobahn to continue the fun driving on the North Track and participating in the Autocross Challenge and Speed Stop Squared Competition. Throughout the weekend, spectators and participants alike will be able to meet with some of the most prominent vendors and manufacturers in the industry along the HPCC manufacturers midway. Throughout the weekend there will be technical seminars on improving your car's handling and performance as well as new product information from industry and vendor experts.

The Heidts Performance Car Challenge is open to all domestic performance cars regardless of year of manufacture. Participant registration is limited to 70 vehicles to ensure that all racers will have plenty of track time. To register simply go to heidtsperformancecarchallenge.com and click on "register."

The Heidts Performance Car Challenge will be staged over two days. Racers can buy either a one-day pass for $175 or the complete weekend for $350. You must be preregistered to participate. The event takes place rain or shine with no refunds. Car Show participants can attend for $25 per day and includes an event T-shirt and three free parade laps around the North Track. Trophies will be included for various classes of racing and car show. The event is free to all spectators.


Holley EFI Standard Equipment on 2013 COPO Camaro

Holley is pleased to announce that its HP EFI engine control unit (ECU) will come as standard equipment on all of Chevrolet Performance's COPO Camaro factory-built race cars in 2013. This is the third Holley brand product to make it onto the COPO Camaro. Holley's Hi-Ram intake manifold was standard equipment on all '12 naturally aspirated COPO Camaros and Earl's brand transmission coolers were on all '12 COPO Camaros as well. All three products will be used on '13 COPO Camaros.

The modern-day COPO is the fastest Camaro ever to come out of Chevrolet and the Holley EFI ECU will have the important task of managing both the fuel delivery and ignition timing.

COPO Powertrain Program Manager Robin Wright said, "the Holley LS 'Hi-Ram' intake manifold is a significant performance element for the COPO Camaro. The addition of Holley's HP EFI Engine Management System for 2013 will increase user-friendliness, and COPO customers will truly enjoy features like lb/hr based fueling and self-tuning fuel table strategies plus internal data logging with 2GB of memory."

About the COPO Camaro: COPO stands for Central Office Production Order and was a unique system used by dealers in the late 1960s to order factory-built high-performance cars in a manner that wouldn't be noticed by GM's upper management. The COPO name was reintroduced in 2012 on the current-day COPO Camaro to celebrate this rich heritage, but this time with full support from upper management.


Optima Ultimate Street Car Invitational Qualifier Events

Optima Batteries, a worldwide leader in high-performance batteries, announced the first nine approved qualifying events for the 6th annual running of the Optima Ultimate Street Car Invitational event, held directly after the SEMA show in Las Vegas, Nevada.

These regional qualifier events encompass a wide range of performance disciplines, from open road racing to autocrossing and drag racing. They also share much in common, such as being open to street-legal and licensed vehicles, which is a requirement of the Optima Ultimate Street Car Invitational. The regional qualifying events are also strategically located all over the country to give enthusiasts nationwide the chance to compete.

As has been done previously, the winners of the qualifying events will be invited to the SEMA show in Las Vegas, and then they will compete against each other in a series of measured performance tasks and also be judged for quality of design and execution. The participant with the best overall performance and design will be crowned the "Ultimate Street Car" for the year.

The 2013 Optima Invitational regional qualifying events include:

Run to the Coast - Irvine, CA (February 23-24)
Detroit Speed Southern Slam - Kershaw, SC (April 20-21)
Faceoff at Road America - Elkhart Lake, WI (June 22-23)
Goodguys Des Moines - Des Moines, IA (July 5-7)
MotorState Challenge - Watersvilet, MI (July 25-27)
Sandhills Open Road Challenge - Arnold, NE (August 7-11)
Holley LS Fest - Bowling Green, KY (September 6-8)
Silver State Classic Challenge - Ely, NV (September 11-15)
Goodguys Fort Worth - Fort Worth, TX (October 4-6)

"Competitors have a lot to look forward to with a year of thrilling events across the country. Each of these qualifier events have been selected because they align with the spirit and concept behind the Optima Ultimate Street Car Invitational," said Cam Douglass, director of product development and marketing for Optima Batteries. "2012 brought close competition and a more diverse showing of vehicles with nearly 20 percent of the field falling into the import category. We can't wait to see what this year will bring." Additional qualifying events will be announced as the season continues. The Optima Ultimate Street Car Invitational is open to street-legal vehicles of all makes, models and years of manufacture.

Visit optimainvitational.com for the latest information about the Optima Ultimate Street Car Invitational.


Optima Batteries Sponsors ChumpCar World Series

The ChumpCar World Series, one of the fastest-growing segments in North American motorsports, announced today that Optima Batteries has become the premier title sponsor for the North American endurance racing series.

The ChumpCar World Series features more than 60, 7- to 36-hour-long endurance road races for amateur, semi-pro, and professional race teams in the U.S., Canada, and Mexico. With an emphasis on inexpensive, grassroots racing and close competition, the series holds events annually at some of North America's greatest race tracks, including Daytona International Speedway, Texas Motor Speedway, Watkins Glen, Mazda Raceway Laguna Seca, Road Atlanta, Sebring International Raceway, Auto Club Speedway, and Road America.

"The enthusiasts who participate in and make up the ChumpCar World Series epitomize the Optima customer," said Cam Douglass, Optima Batteries director of product development and marketing. "For this reason, we are thrilled to sign on as the series' first-ever title sponsor and support those who truly embody the automotive enthusiast spirit and passion for high-performance aftermarket products."

Optima Batteries will field a team of vehicles in the endurance race series and will extend the opportunity for seat time to editorial partners at select events throughout the season.


Chevy Hi Nats

ProMedia Events is pleased to announce what will once again be the largest all-GM event of the year...the 2nd Annual Chevy High Performance Nationals, which will take place at Atlanta Dragway in Commerce, Georgia, the weekend of May 31 - June 2, 2013. This event is sure to attract some of the baddest Chevy and GM show cars, drag cars, and autocross competitors in the U.S. for year-long bragging rights and awesome event coverage in Chevy High Performance magazine!


2013 NMCA WEST Event Schedule

April 5-7, 2013

The 2nd annual Lucas Oil NMCA WEST Street Car Nationals opens their season at Auto Club Famoso Dragway in Bakersfield, California. Late and early model all-domestic drag racing. Bracket racing and True Street racing for competitors of all levels. NMCA WEST class racers compete for NHRA Wallys. Large manufacturers midway. For information call 714.444.2426 or visit nmcadigital.com/bakersfield.

May 16-19, 2013

NMCA WEST invades historic Pomona Raceway with the 3rd annual JE Pistons West Coast Shootout presented by Lucas Oil for the ultimate muscle car extravaganza. Late and early model all-domestic drag racing. Bracket racing and True Street racing for competitors of all levels. NMCA WEST class racers compete for NHRA Wallys. Huge all-domestic car show with classes for all makes and models. Large manufacturers midway and swap meet. For information call 714.444.2426 or visit nmcadigital.com/pomona.

September 6-8, 2013

NMCA WEST goes to The Strip at Las Vegas Motor Speedway for first time with the Unlimited Products Street Car Nationals. Late and early model all-domestic drag racing. Bracket racing and True Street racing for competitors of all levels. NMCA WEST class racers compete for NHRA Wallys. Large manufacturers midway. For information call 714.444.2426 or visit nmcadigital.com/lasvegas.

October 25-27, 2013

The NMCA WEST World Street Finals is where champions are crowned at Auto Club Famoso Dragway. Bracket racing and True Street racing for competitors of all levels. NMCA WEST class racers compete for NHRA Wallys. Large manufacturers midway. For information call 714.444.2426 or visit nmcadigital.com/ca.